Category: Advertising

Through channel marketing Guide
Through Channel Marketing 101: A Playbook for Brands

Table of Contents In channel marketing, reaching customers through channel partners is more important than ever. But it’s not always easy. That’s where through-channel marketing (TCM) comes into play. TCM equipes partners with the right channel marketing automation tools, content, and data. With this, it helps them connect with customers more effectively at the local… Continue reading Through Channel Marketing 101: A Playbook for Brands

High-Impact Ads in Channel Marketing
Best Practices for Designing High-Impact Ads in Channel Marketing

For channel businesses and their partners, effective advertising with high-impact ads is essential. You need impressive and brand-oriented ads for awareness, engagement, and sales. However, one of the biggest challenges while creating channel ads is maintaining brand consistency. As a result, channel businesses find it difficult to maintain brand coherence across a distributed partner network.… Continue reading Best Practices for Designing High-Impact Ads in Channel Marketing